052: Jove Meyer

<p dir="ltr">Embracing Inclusivity and Creativity with Jove Meyer</p> <p dir="ltr">This week’s guest is Jove Meyer, Jove Meyer, Owner and Creative Director of Jove Meyer Events. Jove is a prominent figure in the wedding planning industry, known for his vibrant and inclusive approach to events. Jove shares his journey from humble beginnings to becoming a celebrated wedding planner, emphasizing the importance of inclusivity, creativity, and authenticity in the wedding industry.</p> <p dir="ltr">Jove Meyer is a true visionary of joy for the spaces we call home and the ones that house life's biggest moments. He crafts a vivid colorful world inspired by his clients who dare to be different. Known for bold colors, patterns and unique designs, Jov's work in events and interiors has been featured in Vogue, Domino, the New York Times, the Magnolia Network and Rachel Ray Magazine. </p>  </p> <p dir="ltr">Harper's Bazaar, Brides and Over the Moon have named him one of the top wedding planners in the world. You may catch Jov on Good Morning America or recently the Today Show, as well as read his new column in The Knot Magazine. We didn't get a chance to talk about it, but Jove is also the host of a popular podcast, Weddings -ish with Jove. </p>  </p> <p dir="ltr">We dive into this more in the episode, but Jove has really set out to build a global design firm antithetical to his conservative and rigid upbringing by encouraging authenticity, celebrating diversity, and empowering marginalized communities. He is a fierce advocate and someone I really look up to. Jove shares about his ally pledge that he requires all creative partners to sign, vowing them to choose love over hate.</p> <p dir="ltr">In this Episode:</p> <ul> <li dir="ltr"> <p dir="ltr">Jove reflects on his early career and the influences that shaped his path.</p> </li> <li dir="ltr"> <p dir="ltr">The challenges he faced and the perseverance required to establish his own business.</p> </li> <li dir="ltr">How his passion and hustle kept his career growing and evolving.</li> <li dir="ltr"> <p dir="ltr">Memorable moments and milestones in his career, including working with high-profile clients.</p> </li> <li dir="ltr"> <p dir="ltr">Jove discusses his approach to wedding planning, focusing on personalization and attention to detail.</p> </li> <li dir="ltr"> <p dir="ltr">The significance of understanding and interpreting clients' visions to create unique and unforgettable events.</p> </li> <li dir="ltr"> <p dir="ltr">Anecdotes from some of his most remarkable weddings, highlighting creativity and innovation.</p> </li> <li dir="ltr"> <p dir="ltr">Jove shares the story behind his Ally Pledge and its evolution.</p> </li> <li dir="ltr"> <p dir="ltr">The necessity of promoting inclusivity and diversity in the wedding industry.</p> </li> <li dir="ltr"> <p dir="ltr">Real-life experiences that underscored the importance of standing up against discrimination and hate.</p> </li> <li dir="ltr"> <p dir="ltr">The value of following one's passion and starting small.</p> </li> <li dir="ltr"> <p dir="ltr">Encouragement to embrace creativity and take risks in design and planning.</p> </li> </ul>  </p> <p dir="ltr">"If you have a calling, a passion, if there's a voice telling you to do something, you have to listen to it." - Jove Meyer</p>  </p> <p dir="ltr">Connect with Jove Meyer</p> <p dir="ltr"><a href="https://www.jovemeyer.com">Jove Meyer Events</a></p> <p dir="ltr"><a href="https://www.instagram.com/jovemeyer">@jovemeyer</a></p> <a href="https://podcasts.apple.com/us/podcast/weddings-ish-with-jove/id1080006890"> Weddings-ish with Jove</a></p>

01:06:03

051: Ashley & Renee of Baciare Events

<p dir="ltr">In this episode, Heather is joined by Ashley Saffer and Renée Sabo, the founding partners and creative directors of Baciare Events.</p> <p dir="ltr">Baciare Events, (pronounced Buh-CHAR-Eh), is a premier planning and design firm dedicated to creating unforgettable experiences. Through strategic planning, renowned creative designs, and concierge style service, Ashley and Renee are based in New England and always passport ready. Their experience with sought after destinations and connections to talented vendors around the world allowed them to take their clients on an unforgettable planning journey and produce one of a kind milestone celebrations and events. </p> <p dir="ltr">Renée is a true Leo, outgoing, charming and extroverted! She has a creative eye, has a welcoming persona and loves connecting people through networking. Ashley has a cheeky sense of humor, is a logistics queen and she is one of the most positive people you'll meet. She truly goes above and beyond for clients and no detail is ever overlooked. </p> <p dir="ltr">I love getting the opportunity to meet new planners and share unique stories. I think more often than not, we hear about business partners splitting up or moving on. But in this story, we learn that Ashley and Renee each had their own planning companies for years. Then they decided to start a new company together. I love how candid this conversation is about their journey and their partnership. In this episode, we talk about how a wedding planner inspired Renée's story when she was just 15. How hospitality and entrepreneurship was something that was modeled for Ashley and led to her desire to dream big. Renée and Ashley share about their goals for the future, advice for those needing a change. As well as advice for those really struggling with work-life balance. </p> <p dir="ltr">One of my favorite things we discuss is how important it is to really love weddings and to continue to evolve your career as your life and the world continue to change. </p> <p dir="ltr">In this episode we talk about: </p> <ul> <li dir="ltr"> <p dir="ltr">Ashley and Renee's journey from individual wedding planning businesses to forming a partnership.</p> </li> <li dir="ltr"> <p dir="ltr">Initial connection through mutual friends and shared experiences in the industry.</p> </li> <li dir="ltr"> <p dir="ltr">Decision-making process for merging their businesses, including alignment on values and vision.</p> </li> <li dir="ltr"> <p dir="ltr">Shared responsibilities and strengths, balancing each other's skills.</p> </li> <li dir="ltr"> <p dir="ltr">The importance of maintaining quality of life and work-life balance.</p> </li> </ul> <ul> <li dir="ltr"> <p dir="ltr">Emphasis on communication and learning from other planners.</p> </li> <li dir="ltr"> <p dir="ltr">Adjustments in the sales process, including shared sales calls and setting client expectations.</p> </li> <li dir="ltr"> <p dir="ltr">Importance of creating a structured and consistent experience for clients.</p> </li> <li dir="ltr"> <p dir="ltr">Managing work-life balance while providing high-quality service.</p> </li> </ul> <ul> <li dir="ltr"> <p dir="ltr">Vision for Baciare Events, including expanding to larger events and corporate projects.</p> </li> <li dir="ltr"> <p dir="ltr">Emphasis on creating immersive and unique guest experiences.</p> </li> <li dir="ltr"> <p dir="ltr">Goals for becoming a well-known boutique event planning firm.</p> </li> <li dir="ltr"> <p dir="ltr">Encouragement to take risks and learn from experiences.</p> </li> <li dir="ltr"> <p dir="ltr">Importance of setting boundaries with clients to prevent burnout.</p> </li> <li dir="ltr"> <p dir="ltr">The value of continuous growth and adapting to industry changes.</p> </li> </ul>  </p> <p dir="ltr">Connect with Ashley & Renee of Baciare Events</p> <p dir="ltr"><a href="https://www.baciareevents.com/">Website</a> | <a href="https://www.instagram.com/baciareevents/">Instagram</a></p> <p dir="ltr">And be sure to check out Renne on <a href="https://www.theconfettihour.com">The Confetti Hour</a>.</p> Interested in Monday.com? <a href="https://try.monday.com/evfkqkxmby8x">Learn more.</a></p>

00:58:22

050: Details Darling

<p dir="ltr">Today’s guests are the sister duo from Details Darling. A full circle moment for all three planners as Aubrey and Kenzie came to Planner Life Academy early on in their career and it’s been so fun to watch them grow. </p> <p dir="ltr">Aubrey and Mackenzie founded Details Darling, a Southern California and Arizona based boutique full service wedding planning and design company. They emphasize the importance of design details that bring out their couples personalities and tell their love stories through one of a kind events. Details Darling’s work has been featured in People Magazine, Martha Stewart, The Knot, Brides and more.</p> <p dir="ltr">Listen in as they candidly discuss their early inspirations, the struggles of starting a business, the importance of mentorship, and how their family plays a crucial role in their company. Mackenzie and Aubrey also talk about their experiences growing a team, the challenges they face in the current market, and their strategies for sustaining and growing their business.</p> <p dir="ltr">In this episode, we talk about: </p> <ul> <li dir="ltr"> <p dir="ltr">Early inspirations and the importance of family in their business.</p> </li> <li dir="ltr"> <p dir="ltr">How generosity from a mentor and key opportunities shaped their early experience.</p> </li> <li dir="ltr"> <p dir="ltr">The AHA moment at a wedding where they realized their love for weddings.  </p> </li> <li dir="ltr"> <p dir="ltr">What it’s like to own a company, plan and design together. </p> </li> <li dir="ltr"> <p dir="ltr">Realizing each other’s strengths, establishing roles and responsibilities.</p> </li> <li dir="ltr"> <p dir="ltr">The journey of building a successful wedding planning business requires passion, persistence, and a supportive network.</p> </li> <li dir="ltr"> <p dir="ltr">How building a team impacted their growth and the struggles with that growth. </p> </li> </ul> <ul> <li dir="ltr"> <p dir="ltr">Mentorship and community are invaluable resources for growth and learning in the industry.</p> </li> <li dir="ltr"> <p dir="ltr">Continuous learning and adapting to market changes are crucial for sustained success.</p> </li> <li dir="ltr"> <p dir="ltr">The importance of social media presence and industry networking.</p> </li> <li dir="ltr"> <p dir="ltr">The significance of having a supportive and competent team.</p> </li> </ul> <p dir="ltr"> </p> <p dir="ltr">Connect with Details Darling</p> <p dir="ltr"><a href="https://detailsdarling.com">Website</a> | <a href="https://instagram.com/detailsdarling">Instagram</a></p> <p dir="ltr"> </p> <p dir="ltr">This episode is supported by Planner Life Academy.</p> <p dir="ltr">In case you didn't know, we created Planner Life Academy for planners to have the education, tools and resources we wish we had.</p> <p dir="ltr">For me, I love sharing all the tips, tools and insight into all the little ways you can provide an amazing experience for your couples, their family and friends.</p> <p dir="ltr">I think one of the best places to really make sure you are making a great first impression is at the rehearsal. For so many planners, the ceremony rehearsal is something that is stressful and annoying, but I love it! And I think with the right script you will enjoy it too.</p> <p dir="ltr">So I created a free rehearsal audio recording where I walk you through exactly how I run a ceremony rehearsal.  So you can have my tried and true process to create your own rehearsal script allowing you to start every wedding with confidence and making a great impression.</p> <p dir="ltr">Get the rehearsal recording today : <a href="https://plannerlifeacademy.mykajabi.com/opt-in-e04de2e1-3c38-4526-b017-a1e351c703cb"> FREE Rehearsal Recording</a></p>  </p>

00:44:30

049: Jaime Kostechko of Wild Heart Events

<p dir="ltr">Today's guest is Jaime Kostechko of Wild Heart Events. Known for her fun and creative designs, Jamie and the Wild Heart Events team are based in Santa Barbara, California and produce weddings locally and worldwide. Jaime loves globally influenced designs inspired by rustic fincas, australian architecture, moroccan textiles, jungalow living, bohemian chic and urban punk.</p>  </p> <p dir="ltr">Jaime has her Bachelors degree from UCSB in Sociology, forging her path handling events and décor within the hospitality and wedding industries since 2008. Growing up immersed in interior design and with a background in restaurant management, Jaime layers color, pattern and texture with experiential moments to create unforgettable celebrations full of trend-setting details. She is one of the leading modern event designers with features in People magazine, Vogue, Domino, Martha Stewart, Brides, Green Wedding Shoes and more. </p>  </p> <p dir="ltr">Wild Heart Events has been named a top planner and designer by Brides, Over the Moon, The Wed, Wed Vibes, California Wedding Day and more.</p>  </p> <p dir="ltr">Beyond her work, Jaime believes in living a life based around kindness, authenticity and inclusivity. Jaime loves hosting in her own home alongside her fire captain husband, two sons, and frenchie.</p>  </p> <p dir="ltr">In this Episode, we discuss: </p> <ul> <li dir="ltr"> <p dir="ltr">Evolution of Jamie's team structure over the years.</p> </li> <li dir="ltr"> <p dir="ltr">The importance of clear roles within the business.</p> </li> <li dir="ltr"> <p dir="ltr">Transition from high volume to high-end destination weddings, managing 22 weddings a year.</p> </li> <li dir="ltr"> <p dir="ltr">Jamie's background in the restaurant industry.</p> </li> <li dir="ltr"> <p dir="ltr">Transitioning to wedding planning inspired by her love for hospitality and design, and her mother's influence as an interior designer.</p> </li> <li dir="ltr"> <p dir="ltr">Balancing motherhood and a growing business.</p> </li> <li dir="ltr"> <p dir="ltr">Jamie's approach to incorporating calculated risks and memorable moments in her designs.</p> </li> <li dir="ltr"> <p dir="ltr">Transition to destination weddings as Jamie's children grew older.</p> </li> <li dir="ltr"> <p dir="ltr">Challenges in finding genuine connections and support among wedding planners.</p> </li> <li dir="ltr"> <p dir="ltr">Importance of taking opportunities as they come and building a strong portfolio.</p> </li> <li dir="ltr"> <p dir="ltr">Leveraging styled shoots and creative events to showcase design capabilities.</p> </li> <li dir="ltr"> <p dir="ltr">Focusing on local events initially and expanding as the business grows.</p> </li> <li dir="ltr"> <p dir="ltr">How destination events are much different than your local events.</p> </li> <li dir="ltr"> <p dir="ltr">How the wedding publication landscape has definitely evolved over the past 12 years or so.</p> </li> </ul>  </p> <p dir="ltr">Connect with Jaime</p> <a href="https://www.wildheartevents.com">Website</a> | <a href="https://www.instagram.com/wildheartevents">Instagram</a></p>

01:03:16

048: Brandon Kidd

<p dir="ltr">Today's guest is a dear friend, longtime supporter of Planner Life Academy, and my wedding photographer, the one and only Brandon Kidd. </p>  </p> <p dir="ltr">Brandon is a destination wedding photographer, co -founder of Chasing Stone, and a business coach to creative entrepreneurs. He has been named among the top photographers in the world, serving the wedding industry for over 20 years. Brandon has photographed over 600 weddings throughout 65 countries, and he brings a wide array of professional and personal experiences to each and every wedding he serves. </p>  </p> <p dir="ltr">As we share in this episode, we met very early on in both of our careers and have had the good fortune of working together more times than I can count. </p>  </p> <p dir="ltr">In this episode, we talk about his early love for capturing moments and family trips, how he got into catering and that exposed him to the world of weddings, how his desire to connect with people led him to take it full time, and how he lucked out and has the very best business partner, second tutor, and wife, Kristin.</p> <p dir="ltr"> </p> <p dir="ltr">In this episode we also talk about: </p> <ul> <li dir="ltr"> <p dir="ltr">Building Vendor Relationships</p> </li> <li dir="ltr"> <p dir="ltr">Understanding Vendor Relationships</p> </li> <li dir="ltr"> <p dir="ltr">How various vendors, not just venues, can be valuable referral sources.</p> </li> <li dir="ltr"> <p dir="ltr">Authentic Connections</p> </li> </ul> <ul> <li dir="ltr"> <p dir="ltr">Strategic Diversification</p> </li> <li dir="ltr"> <p dir="ltr">Personal Fulfillment and Giving Back</p> </li> </ul> <ul> <li dir="ltr"> <p dir="ltr">Value of Having a Coach</p> </li> <li dir="ltr"> <p dir="ltr">Every high performer has a coach to provide guidance and accountability.</p> </li> <li dir="ltr"> <p dir="ltr">The difference between informal advice from friends and structured coaching.</p> </li> <li dir="ltr"> <p dir="ltr">Tips on selecting a coach who understands your industry and personal goals.</p> </li> <li dir="ltr"> <p dir="ltr">The importance of having someone who can challenge and push you forward.</p> </li> <li dir="ltr"> <p dir="ltr">Advice for Business Longevity</p> </li> <li dir="ltr"> <p dir="ltr">Importance of being kind to yourself and learning from mistakes.</p> </li> <li dir="ltr"> <p dir="ltr">Adapting to Industry Changes</p> </li> </ul>  </p> Connect with Brandon Kidd Photography</p> <a href="https://www.brandonkiddphotography.com/">website</a> | <a href="https://www.instagram.com/brandonkiddphoto">instagram</a></p> Connect with Brandon Kidd Coaching</p> <a href="https://www.brandonkiddcoaching.com/">website</a> | <a href="https://www.instagram.com/brandonkiddcoach">instagram</a></p> Connect with Chasing Stone</p> <a href="https://www.chasingstone.com/">website</a> | <a href="https://www.instagram.com/chasingstone/?hl=en">instagram</a></p>  </p>  </p>  </p> <p dir="ltr">This episode is supported by Planner Life Academy.</p> <p dir="ltr">In case you didn't know, we created Planner Life Academy for planners to have the education, tools and resources we wish we had.</p> <p dir="ltr">For me, I love sharing all the tips, tools and insight into all the little ways you can provide an amazing experience for your couples, their family and friends.</p> <p dir="ltr">I think one of the best places to really make sure you are making a great first impression is at the rehearsal. For so many planners, the ceremony rehearsal is something that is stressfull and annoying, but I love it! And I think with the right script you will enjoy it too.</p> <p dir="ltr">So I created a free rehearsal audio recording where I walk you through exactly how I run a ceremony rehearsal.  So you can have my tried and true process to create your own rehearsal script allowing you to start every wedding with confidence and making a great impression.</p> <p dir="ltr">Get the rehearsal recording today : <a href="https://plannerlifeacademy.mykajabi.com/opt-in-e04de2e1-3c38-4526-b017-a1e351c703cb"> FREE Rehearsal Recording</a></p>  </p>

00:58:20

047: Ann Koppuzha of Powerhouse Legal

Today's guest is Ann Koppuzha of Powerhouse Legal. </p> <p dir="ltr">With a decade of legal experience at top law firms and the Department of Justice, Ann is dedicated to ensuring your contracts are top notch and echo your unique story so you can book clients faster. </p> <p dir="ltr">Legal questions are always something I get from planners in all phases of their business. So I'm so excited to have had the opportunity to ask some of your most pressing questions.</p> <p dir="ltr">In this episode, we talk about client contracts, how to best protect your business. We talk about reviewing venue and vendor contracts, as well as the common mistakes we see. </p> <p dir="ltr">Anytime we're talking with an attorney, we have to keep it a little bit broad. So we got to cover so much in this episode. </p> <p dir="ltr">We discuss: </p> <p dir="ltr"> </p> <ul> <li dir="ltr"> <p dir="ltr">Initial Setup and Importance of Contracts</p> </li> </ul> <p dir="ltr"> </p> <ul> <li dir="ltr"> <p dir="ltr">Communication Expectations</p> </li> </ul> <p dir="ltr"> </p> <ul> <li dir="ltr"> <p dir="ltr">Client Contract Negotiations</p> </li> </ul> <p dir="ltr"> </p> <ul> <li dir="ltr"> <p dir="ltr">Vendor Contracts</p> </li> </ul> <p dir="ltr"> </p> <ul> <li dir="ltr"> <p dir="ltr">Employee and Contractor Agreements</p> </li> </ul> <p dir="ltr"> </p> <ul> <li dir="ltr"> <p dir="ltr">Using AI Tools for Business</p> </li> </ul> <p dir="ltr"> </p> <ul> <li dir="ltr"> <p dir="ltr">Holistic Approach to Business Success</p> </li> </ul> <p dir="ltr"> </p> <ul> <li dir="ltr"> <p dir="ltr">Advice for New Planners</p> </li> </ul> <p dir="ltr"> </p> <ul> <li dir="ltr"> <p dir="ltr">Importance of having well-drafted contracts</p> </li> </ul> <p dir="ltr"> </p> <p dir="ltr">Connect with Ann</p> <p dir="ltr"><a href="https://thebusinessreserve.com/?aff=5">website</a> | <a href="https://www.instagram.com/powerhouselegal/">instagram</a></p> <p dir="ltr">Use code WEDDINGPRO10 for 10% off contract templates.</p> <p dir="ltr"> </p> <p dir="ltr"> </p> <p dir="ltr">Today's episode is brought to you by the Planner Life Academy online course. </p> <p dir="ltr">What is the most important thing to do when you want to become a successful wedding planner? </p> <p dir="ltr">Whether you're just starting out or you're ready to level up, these questions constantly creep in. How can I charge more? How do I book more clients? How can I do this better? This must not be this hard. Everybody else seems to be doing better than me. I've been there.</p> <p dir="ltr">And I've learned so many things the hard way so that you don't have to. The thing is, the path to overcoming doubt is different for everyone, and you can't Google your way to success. I have done over 900 weddings and events, and I've learned so many ways to improve my customer experience, organization, design skills, and wedding day process. </p> <p dir="ltr">And after years of hosting in -person workshops for planners, we created an online course so planners can learn what they need to succeed from the comfort of their own home. </p> <p dir="ltr">If you want to do this, you can, and we're here to show you how. </p> <p dir="ltr">And this just isn't any wedding planner certification. It's everything I have learned over the last 20 years poured into an easy to learn online course that will teach you how to start your business, implement processes. How to create templates, how to guide your clients through each and every step of planning, how to be a great leader, and more importantly, how to build a great reputation so that you can build a sustainable wedding business. </p> <p dir="ltr">The Planner Life Academy online course is 45 topics, over 16 hours of video lessons, and all of our templates to help you make immediate upgrades to your business. </p> <p dir="ltr">Friend, please stop doubting that you have what it takes to succeed.</p> <p dir="ltr">Get everything you need to build your career as a professional wedding planner. </p> <p dir="ltr">Visit <a href="https://plannerlifeacademy.com/">plannerlifeacademy.com</a> to start today.</p> <p dir="ltr"> </p>

00:41:31

046: Lesley Brickman of The One Gown

<p dir="ltr">Today's guest is Lesley Brickman of The One Gown based in Southern California. </p> <p dir="ltr">  </p> <p dir="ltr">Lesley is a luxury bridal stylist who is committed to helping her clients look and feel their best for life's most special moments. She works with clients across the globe to define, refine, and execute their vision for their day. Lesley's mission is to educate, empower, and serve her clients, always leading with joy.</p> <p dir="ltr">  </p> <p dir="ltr">And an absolute joy she is to work with and have on your team. I have now worked with Lesley on two weddings and had very different clients, but in both cases, I can't imagine the day being such a success without her. </p> <p dir="ltr"> </p> <p dir="ltr">In this episode, we talk about her passion for pretty dresses and how her previous careers led her to really build the stepping stones to circle back to what she was most passionate about, and that's wedding styling.</p> <p dir="ltr"> We also talk about:</p> <ul> <li dir="ltr"> <p dir="ltr">What is Wedding Styling?</p> </li> </ul>  </p> <ul> <li dir="ltr"> <p dir="ltr">How to begin the styling process</p> </li> </ul>  </p> <ul> <li dir="ltr"> <p dir="ltr">Veil selection and its impact</p> </li> </ul>  </p> <ul> <li dir="ltr"> <p dir="ltr">Accessory selection philosophy</p> </li> </ul>  </p> <ul> <li dir="ltr"> <p dir="ltr">Hair and make up collaboration</p> </li> </ul>  </p> <ul> <li dir="ltr"> <p dir="ltr">Wedding Day Concierge services</p> </li> </ul>  </p> <ul> <li dir="ltr"> <p dir="ltr">Overview of wedding day concierge/dresser roles</p> </li> </ul>  </p> <ul> <li dir="ltr"> <p dir="ltr">Differentiating from other day-of services</p> </li> </ul>  </p> <ul> <li dir="ltr"> <p dir="ltr">Partnering with wedding planners</p> </li> </ul>  </p> <ul> <li dir="ltr"> <p dir="ltr">Services for bridesmaids and groomsmen</p> </li> </ul>  </p> <ul> <li dir="ltr"> <p dir="ltr">Tips for planners seeking stylists and concierges</p> </li> </ul>  </p> <ul> <li dir="ltr"> <p dir="ltr">Working remotely and traveling for services</p> </li> </ul>  </p> <ul> <li dir="ltr"> <p dir="ltr">Impact of styling on press and features</p> </li> </ul>  </p> Connect with Lesley</p> <a href="https://www.theonegown.com/">website</a> | <a href="https://www.instagram.com/theonegown">Instagram</a></p>  </p> ___________________________</p>  </p> <p dir="ltr">This episode is supported by Planner Life Academy.</p> <p dir="ltr">In case you didn't know, we created Planner Life Academy for planners to have the education, tools and resources we wish we had.</p> <p dir="ltr">For me, I love sharing all the tips, tools and insight into all the little ways you can provide an amazing experience for your couples, their family and friends.</p> <p dir="ltr">I think one of the best places to really make sure you are making a great first impression is at the rehearsal. For so many planners, the ceremony rehearsal is something that is stressfull and annoying, but I love it! And I think with the right script you will enjoy it too.</p> <p dir="ltr">So I created a free rehearsal audio recording where I walk you through exactly how I run a ceremony rehearsal.  So you can have my tried and true process to create your own rehearsal script allowing you to start every wedding with confidence and making a great impression.</p> <p dir="ltr">Get the rehearsal recording HERE and master your rehearsal process today.</p> <p dir="ltr">Connect with Heather</p> <p dir="ltr"><a href="https://plannerlifeacademy.com/">website</a> | <a href="https://www.instagram.com/plannerlifeacademy/">Instagram</a></p>  </p>

00:51:17

045: Alexa Kritis Events

<p dir="ltr">Today's guest is Alexa Kritis, owner of Alexa Kritis Events in Tampa, Florida. </p>  </p> <p dir="ltr">Born and raised in New York, Alexa found her passion for weddings at a very early age, already working in the wedding industry in high school. After earning her degree in management and event planning from Lim College in New York City, she accepted a position as a wedding coordinator at a luxury hotel which required that she make the big and exciting move from the Big Apple to the Sunshine State. With vast experience gained from being on the venue and catering side of events, she felt confident she could plan and design events on her own. So Alexa Kritis Events was born. Early on in her business, Alexa dove into education and in learning everything she could. We met when she attended Planner Life Academy back in 2014. She joined us again a couple years later.</p>  </p> <p dir="ltr">Alexa has always been a great part of the Planner Life community and an incredible supporter of Academy. So fun to have her on the podcast today. Something unique and definitely something we dive into in this episode is how Alexa created a freelancing brand to support large scale weddings and luxury wedding planners around the world.</p>  </p> <p dir="ltr">It was through that experience she gained the insight, expertise, and importantly, the confidence to continue to build her own business. Alexa Kritis Events has been featured in Brides, Modern Luxury Weddings, 100 Layer Cake, Carats & Cake, and more. </p>  </p> <p dir="ltr">In this episode we talk about:</p> <p dir="ltr"> </p> <p dir="ltr">- Discussing the journey and hustle in the wedding planning industry</p> <p dir="ltr">- Alexa’s Freelancing Experiences</p> <p dir="ltr">- The Importance of Hustle and Hard Work</p> <p dir="ltr">- Importance of continuous effort and visibility</p> <p dir="ltr">- Networking and proactive outreach as crucial elements</p> <p dir="ltr">- Leveraging successful collaborations for credibility</p> <p dir="ltr">- Overcoming skepticism and proving credibility through quality work</p> <p dir="ltr">- Learning and Growing Through Freelancing</p> <p dir="ltr"> - Working with different teams and adapting to new environments</p> <p dir="ltr">- Combining freelancing experience with personal business growth</p> <p dir="ltr">- Importance of charging appropriately for services</p> <p dir="ltr">- Ensuring comprehensive staffing to maintain event quality</p> <p dir="ltr">- Collaboration and Support in the Industry</p> <p dir="ltr">- Building a strong network for event support</p> <p dir="ltr">- Planning financially for additional staffing needs</p> <p dir="ltr">- Educational and Networking Events</p> <p dir="ltr">- Importance of setting goals for attending events like Engage</p> <p dir="ltr">- Importance of kindness and respect in professional relationships</p> <p dir="ltr">- Learning from various stages of business growth</p> <p dir="ltr">- Using events for networking and building trust</p> <p dir="ltr">- Importance of strategic planning and continuous effort</p> <p dir="ltr"> </p> <p dir="ltr">Tune in to hear Alexa Kritis share her journey from New York to Florida, her insights into the wedding planning industry, and practical advice for aspiring event planners.</p>  </p> <p dir="ltr">Connect with Alexa</p> <p dir="ltr"><a href="https://alexakritisevents.com/">Website</a> | <a href="https://www.instagram.com/alexakritisevents/">Instagram</a></p>  </p> This episode is supported by Planner Life Academy. In case you didn't know, we created Planner Life Academy for planners to have the education, tools, and resources we wish that we had when we got started. For me, I love sharing all the tips, tools, and insight into all the little ways you can provide an amazing experience for your couple, their family, and friends. I think one of the best places to really make sure you're making a great first impression is at the rehearsal.</p> For so many planners, the ceremony rehearsal is something that is stressful and annoying, but I love it. And I think with the right script, you'll enjoy it too. So I created a free rehearsal audio recording where I walk you through exactly how I run a ceremony rehearsal. So you can have my tried and true process to create your own rehearsal script, allowing you to start every wedding with confidence and making a great impression.</p> <p dir="ltr"><a href="https://plannerlifeacademy.mykajabi.com/opt-in-e04de2e1-3c38-4526-b017-a1e351c703cb">  FREE REHEARSAL RECORDING LINK</a></p>  </p>

00:43:11

044: Holding It In

Hi planners, in this episode, I am sharing a very personal story about loss and how timing of life can be really challenging in the wedding industry. How heartbreak and loss happens when it's least expected and often least convenient. How pushing through your own feelings for what is best for your clients is SO HARD and not something I have ever really heard anyone talk about. </p> Please enjoy this brief episode to acknowledge how sometimes you have to hold it all in and you are not alone. Thank you for listening.</p> In loving memory of those we have lost but hold in our hearts always.</p>  </p> For more about Heather and Planner Life Academy visit</p> <a href="https://www.instagram.com/heatherhoesch/">@heatherhoesch</a> | <a href="https://www.instagram.com/plannerlifeacademy/">@plannerlifeacademy</a> | <a href="https://www.instagram.com/plannerlifepodcast/">@plannerlifepodcast</a></p>

00:16:21

043: Kelsey Rae Designs

<p class="">Today's guest is Kelsey Rae Angelotti, owner and creative director at Kelsey Ray Designs. Kelsey got her degree in business from Vanguard University and landed her first job out of college at Ponte Winery in Temecula, California. After a move to Greenwich, Connecticut, it was there that she got a job doing social media for a luxury hotel group in South America and Italy. And she was encouraged to launch her own company, Kelsey Ray Designs, on the side.</p> <p dir="ltr">Over the years, she's built a large team and then scaled it back to focus on more full -service planning and design. Kelsey moved across the country from Southern California to Nashville, Tennessee, where she grew her business there and into other destinations. Kelsey Ray Designs has been published over 50 times in some of the largest publications, including People Magazine, Brides, Huffington Post, Style Me Pretty, Green Wedding Shoes, 100 Layer Cake, Wedding Chicks, and more.</p> <p dir="ltr">In this episode, we talk about:</p> <ul> <li dir="ltr">Her early start in hospitality at a winery wedding venue</li> <li dir="ltr">How doing so many weddings early on gave her a strong foundation</li> <li dir="ltr">How industry pressure led her to building a team</li> <li dir="ltr"> Building Credibility through Relationships and Styled Shoots </li> <li dir="ltr">   Scaling a Wedding Planning Business: Challenges and Successes </li> <li dir="ltr">   Navigating the Pandemic: Rescheduling and Financial Challenges </li> <li dir="ltr">   Moving from California to Nashville </li> <li dir="ltr">   Challenges of Managing a Team from Afar </li> <li dir="ltr">   Breaking into the Luxury Wedding Market in Nashville </li> <li dir="ltr">   Attracting High-Profile Clients </li> <li dir="ltr">   Expanding into Destination Weddings </li> <li dir="ltr">   Staffing for Destination Weddings </li> <li dir="ltr">   Building Relationships and Landing High-Profile Clients </li> <li dir="ltr">   Setting Goals for the Future </li> </ul> <p class=""> </p> <p class="">You can connect with Kelsey Rae Designs</p> <p class=""><a href="https://kelseyraedesigns.com/">website</a> | <a href="https://www.instagram.com/kelseyraedesigns">instagram</a></p>   <p class="">This episode is supported by ENJI, the easy to use marketing software that helps you create a marketing plan for your business in minutes and empowers you to start making actual progress with the tools you need. I get it, you're a wedding planner, not a marketing expert. Marketing is my least favorite part of being a business owner and all too often it's something I push to the bottom of my to -do list. Luckily, the queen of wedding industry marketing and a long time friend of planner life, created a marketing software specifically for small business owners so we can easily do our own marketing. ENJI handles the hard stuff, like creating a marketing strategy so you know what you need to do. It also helps you actually stay consistent with creating content. One of my favorite things about ENJI's platform is that it also includes an AI copywriter to help ensure my messaging fits my brand and reaches my ideal audience.</p> <p class="">But my favorite new feature is the social media scheduler that makes it so much faster to create my content and get it scheduled so I don't have to think about it every single day.</p> <p class="">The best news? ENJI is celebrating their first birthday the entire month of May.</p> <p class="">Right now, you can get ENJI for only $19 a month for your first year. But don't wait. This offer ends on May 31st.  </p> <p class=""><a href="https://www.enji.co/?ref=ztvizjj">SIGN UP FOR ENJI TODAY</a></p>

00:52:59